How Much Does It Cost to Register a Business on Google in the UAE? (2025 Guide)

 

How Much Does It Cost to Register a Business on Google in the UAE? 

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Introduction

Having a Google Business Profile (GBP) is essential for any business in the UAE to improve online visibility, attract local customers, and boost credibility. But how much does it cost to register and optimize a business on Google in the UAE?

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In this guide, we’ll break down the costs—whether you’re doing it yourself or hiring a professional—and provide tips for maximizing your Google presence.

 

Is Google Business Profile (GBP) Free in the UAE?

Yes! Creating and registering a Google Business Profile is completely free. Google does not charge businesses for listing themselves on Google Maps or Search.

Steps to Register for Free:

1. Go to Google Business Profile.
2. Enter your business name, address, and category.
3. Verify your business (via phone, email, or postcard).
4. Optimize your profile with photos, descriptions, and working hours.

However, some businesses may need professional help, which incurs costs.

 

Costs of Hiring a Professional in the UAE

If you prefer expert assistance, digital marketing agencies and freelancers offer GBP services at different price points:

1. Basic Google Business Profile Setup

• Cost: AED 300 – AED 1,000
• Includes:
• Business registration
• Basic optimization (categories, description, contact details)
• Initial verification support

2. Full GBP Optimization & SEO

• Cost: AED 1,000 – AED 5,000+
• Includes:
• Advanced keyword optimization
• High-quality images & logo upload
• Google Posts setup
• Review management strategies

3. Monthly GBP Management

• Cost: AED 500 – AED 2,500/month
• Includes:
• Regular posts & updates
• Review monitoring & responses
• Performance tracking & reporting

 

Additional Costs to Consider

1. Business License Verification
• Some industries require a valid UAE trade license for verification.
• Cost depends on your business setup (Free Zone vs. Mainland).
2. Website Development (For Better GBP Rankings)
• A well-optimized website improves GBP performance.
• Cost: AED 2,000 – AED 20,000+ (depending on complexity).
3. Google Ads (Optional for Faster Visibility)
• Running Google Ads can boost GBP visibility.
• Budget starts from AED 500/month.

 

DIY vs. Hiring a Professional: Which is Better?

Option	Cost	Best For
DIY Registration	Free	Startups, small businesses with time to manage
Basic Agency Setup	AED 300 – 1,000	Businesses needing quick, hassle-free setup
Full Optimization	AED 1,000 – 5,000+	Businesses serious about ranking higher
Monthly Management	AED 500 – 2,500	Busy businesses needing consistent GBP updates

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Tips for Maximizing Your Google Business Profile

·       Use High-Quality Images – Attract customers with professional photos.

·       Encourage Customer Reviews – Positive reviews improve rankings.

·       Post Regularly – Share updates, offers, and events.

·       Optimize for Local SEO – Use location-based keywords (e.g., "Best Restaurant in Dubai").

·       Monitor Insights – Track profile visits, calls, and direction requests.

 

Conclusion

Registering a business on Google in the UAE is free if done yourself, but hiring an expert (AED 300 – 5,000+) can save time and improve visibility. For best results, combine GBP optimization with SEO and Google Ads for maximum local reach.

Need help? Consider hiring a trusted UAE digital marketing agency for professional GBP management.